RETOUCH IS THE NEW CAMOUFLAGE.

The skill of “camouflage” arises from primitive and wild biological instincts. It seeks survival in harsh nature through the integration of color and environment. It represents multiple functions of “blending in”and “warning.”
As the city becomes a modern jungle, and screens and reality become inseparable, in the clamorous contemporary society, retouching has seemingly become the pigment cells humans navigate between reality and the virtual world.
Camouflage collection explores the emergence of this camouflage skill. It may appear as a technological product, yet it embodies inherent biological instincts.
Retouching allows us to hide and demonstrate in the online world, while the illusory online life becomes a protective color for the naked reality; behind the absurdity of extreme retouching lies the call of nature’s wildness. Through the exploration of absurd retouching, the Camouflage collection demonstrates reverence for natural forces.